Starting strong.

I can still remember a poster that could be found in our college basketball locker room. It was actually in one of the smaller rooms where we would go to get our ankles or knees taped up for practice and games. This poster was not of a superstar basketball player. It wasn’t even of a sports icon or legend. So, why do I remember this poster out of the many posters that I have seen over the years? Because of what it said in a few simple words beneath a cartoon sketch of a young boy still tying his shoe at the start line of a race after the gun had signaled the start.

Those who start slow, seldom catch up.

We start our fiscal year in April. For us this means that we need to have a strong 1^st quarter (April, May, and June). A strong 1^st quarter will help us secure the rest of the year for us. Here are a few reasons why starting strong is important.

• You expend twice as much energy catching up as you do leading.
• Creates a winning mindset with the team.
• Marketing becomes easier.
• Back office becomes easier.
• Sales become easier.
• In a word… momentum.

That’s what it does, it creates momentum. You can’t buy momentum, but you can give it every chance to be on your side. Set yourself up for momentum. Start strong.

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